Marketing for AI Search, Not Just Google

How brands must adapt marketing strategies to stay visible, credible, and discoverable as AI reshapes how search begins.

Google AI Shopping Mode and AI SEO

Influencers, affiliates, and Google search won’t control buying decisions much longer. AI is rewriting ecommerce and only quality brands will survive the shift

The Difference Between Growth Campaigns and Profit Campaigns

Why most founders are measuring success with the wrong metrics and how to fix it

Feed-only pMax vs Standard Shopping: A Practical Guide

How to decide between Feed-only pMax and Standard Shopping without guesswork.

How to Choose Affiliate Marketing Tools That Actually Drive Results

The 72-Hour Rule: Why Most Campaigns Fail

How one marketing team increased their campaign success rate from 40% to 73% in one quarter same budget, same team, different approach to the first 72 hours

Fix These CTA Mistakes Killing Your Email Conversions

Struggling with low email conversions? Discover why email CTAs fail and learn actionable ways to increase clicks and engagement.

10 Email Copywriting Tips to Engage Your Audience

Want to write emails that grab attention and drive action? These 10 copywriting tips will help you craft compelling subject lines, personalize content, create urgency, and boost engagement—so your emails never go unnoticed! 🚀

Google’s Big AI Shift: Are Your Product Feeds Ready?

Google’s AI shopping update changes product discovery and checkout. Here’s what Shopify founders and marketers need to do to stay competitive.

Black Friday E-Commerce Pulse: Shopify Surges 25%, Amazon Breaks Key Levels

Shopify sales jump 25% while Amazon hits major milestones, signalling strong momentum for Black Friday e-commerce.

The Essential Holiday Email Flow Playbook for 2025

Skip the guesswork. These proven flows consistently deliver higher open rates, stronger conversions, and more repeat purchases during the busiest shopping weeks of the year. Perfect for DTC and eCommerce brands prepping for peak season.

Black Friday Ads: What’s Working Right Now on Meta, TikTok, and Google

The latest Black Friday ad tactics that are working right now across every major platform and what brands need to focus on to win.